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Seasonal rental: why should you update your ad?

Most vacationers choose to book last minute in the hope of finding a better deal. Also to put all the odds on your side and increase your last minute bookings, you must remember to update your vacation rental ad.

Update the availability schedule

An owner may mistakenly think that since there has been no recent reservation, there is no point in updating their availability calendar. However, vacationers pay more attention to a recently updated offer than one that has remained the same for a month. Indeed, on seasonal rental platforms such as Airbnb, Booking or Abritel, each ad is displayed with the date of creation and the date of the last update. It is therefore advisable to update your ad once every three days or even once a week to boost your visibility on the web.

Offer unusual offers

Offers that stand out as well as last-minute offers are always displayed on the home page of short-term rental platforms. All you have to do is enter this category of offers to display your ad on the home page. You can also add "bonus" or "special services" to your offer to attract the attention of holidaymakers. But be careful not to make empty proposals that you will not be able to keep afterwards.

Update your own site

Subscribers to seasonal rental platforms are individuals but also vacation rental professionals. If this is your case and you have a personal site, you should also update the information you post there. You can then add links on your site to your rental to grab the attention of vacationers. In addition, a comprehensive offer increasingly appeals to travelers.