The Palais des Festivals et des Congrès has the mission of centralizing tourism in Cannes. With a great deal of communication, events, partnerships and creativity, the Palais des Festivals is a major player in local tourism. To follow up on recent developments in communication and the digital ecosystem, the Palais is equipping itself with a new tourism platform: cannes-france.com.
A web portal for immersion in tourism in Cannes:
To stimulate local tourism, the Palais des Festivals appropriates the uses of its time and creates a new digital platform, a website. If the offer of tourist sites in Côte d'Azur is plethoric, the Palace wishes here to create the reference site for tourism in Cannes. For this, several objectives have been defined:
- Provide concrete information on the tourist offer in Cannes
- Guide the Internet user and respond to his desires
- Invite to discovery
- Highlighting tourism players in Cannes
- Gain audience and seduce new travelers
- Drive digital performance
Ambitious objectives, inspired by changes in passenger habits. The Palais des Festivals et Congrès de Cannes is therefore keeping pace with the digital age and making sure to make the most of it for the benefit of local tourism companies and players.
Visit estate site Cannes-France.com
The opinion of our rental management agency on this platform:
We immediately notice a certain graphic consistency with the Cannes site and its recent visual improvements. However, if there is consistency, we can only salute the visual quality of this new platform and the work carried out on the illustrations, texts and design as a whole.
At first glance, the minimal navigation with the two tabs “Events” and “Stay” sets the tone: the platform is intended to be practical, intuitive and concise without lacking information or forgetting to meet the expectations of tourists in Cannes. An innovative and very appreciable approach capable of effectively presenting the tourist offer of Cannes.
Our rental management agency in Cannes regret one thing: the lack of emphasis on local players. If the events and activities are well presented, the actors of tourism and the economy of Cannes are not highlighted and more information on their structures and involvement in the local fabric would have been welcome to present to visitors the good addresses. useful for their stay.
In conclusion: an innovative and useful platform in Cannes:
If this is not the small downside mentioned above, YourHostHelper can only salute the work done. Cannes-france.com offers here a platform with modern design and interactivity. Moreover, it proves to be really useful for tourists and future tourists in Cannes even if, at the present time, it does not sufficiently highlight the players in tourism that travelers will have to meet once on square.
