The Olympic Games are a global event that brings together millions of people from all over the world. They provide an exceptional opportunity for host cities to welcome visitors from around the world in a very short period. The Paris 2024 Olympic Games are no exception to this rule. Airbnb, as an official partner of the International Olympic Committee, is committed to supporting the success of this unique event by helping to meet the accommodation needs of the Local Organizing Committee and athletes, fostering special connections during the Games and bringing long-term benefits to local communities.
Unprecedented enthusiasm for the Paris 2024 Olympic Games
During the first phase of ticket sales for the Paris 2024 Olympic Games in February and March 2023, Airbnb saw an increase in demand for accommodation during this global sporting event. Immediately after the opening of the second phase of ticket sales on May 11, 2023, the number of searches for accommodation during the Games period increased nine-fold in just four days. According to a study by Deloitte, hosts in the Paris region could earn nearly 2 US dollars (around 140 euros) by hosting during the Games.
With more than 3,25 million tickets sold in less than three weeks during the first phase of ticket sales, excitement among sports fans in France and around the world is already beginning to be felt for the Olympic Games in next year, which will take place in Paris during the summer of 2024. At the beginning of January 2024, Capital estimated this figure at 7 million tickets sold out of the 10 million available. This excitement is also reflected in Airbnb search data for stays during the Paris 2024 Olympic Games (July 26 to August 11), which was six times higher during the first phase of ticket sales compared to weeks previous ones. This is an unprecedented increase in terms of booking time on the platform.
A unique opportunity for Airbnb hosts
If you have a spare room or are planning to travel for a few days during the Games, now is the time to open your calendar or register on the Airbnb platform. In France, more than 50% of all new listings received a booking within seven days of activation in 2022.
The most searched cities on Airbnb for the Paris 2024 Olympic Games are Paris, Marseille, Boulogne-Billancourt, Clichy, Saint-Denis, Saint-Ouen-sur-Seine, Montreuil, Versailles, Pantin and Lille. With several cities set to host Olympic competitions, hosts in the Paris region are particularly well placed to benefit from the expected influx of visitors during the Games. As the cost of living continues to rise in France, hosts in the Paris region could earn nearly US$2 (around €140) by hosting during the Games, according to a study by Deloitte. In total, Airbnb hosts are expected to collectively earn nearly US$2 million (around €000 million) during the Olympics and Paralympics.
European and American travelers are already booking
More than 60% of travelers who have already booked their stay on Airbnb during the Paris 2024 Olympic Games are from neighboring European countries, and more than 20% of travelers who have already booked are from the United States. French travelers represent 15% of reservations already made on Airbnb during the Games.
The five countries of origin of travelers who have already booked their stay during the Paris 2024 Olympic Games are the United States, Germany, the United Kingdom, France and the Netherlands. On average, travelers generally book for a period of six days, but travelers from outside Europe tend to opt for longer stays, with an average of eight days.
Airbnb makes the host experience easier
To make the host experience easier, Airbnb launched Airbnb Setup, which allows new hosts to benefit from free support from a Superhost for personalized advice, to welcome an experienced guest for their first reservation and to have access to a specially trained team of community support officers. Airbnb also offers comprehensive guest damage protection, as well as a guest identity verification system and a screening tool for bookings at high risk of disruptive parties and property damage.
The Paris 2024 Olympic Games provide a unique opportunity for Airbnb hosts to capitalize on the expected influx of visitors during this global event. As an official partner of the International Olympic Committee, Airbnb is committed to supporting the success of this event by providing travel experiences that benefit the global sports community as well as local host communities. If you have a spare room or want to share your passion for sport, join the Airbnb host community and help welcome the world during the Paris 2024 Olympic Games.
Would you like to benefit from complete support from an expert Airbnb rental agency in the Paris sector? Do not hesitate to contact one of our concierge agencies Paris to take full advantage of this opportunity for your rental income!
