No one is unaware that the current context generates its share of uncertainties but also of surprise. At the dawn of summer 2021, the lifting of restrictions linked to confinements, the deployment of vaccination to almost the entire population then the discussions around the thorny subject of the sanitary pass left tourism stakeholders in some blur. With the summer season reaching mid-term in early August, our Cabourg concierge offers you an update on the situation and tourist attendance in the Cabourg sector in this first part of the season.
The return of tourists as in July 2020?
Remember, in July 2020 and despite the fact that the Covid had barely entered our lives, the end of the first confinement, in mid-May, had just preceded the launch of the summer season. If many tourism players in Cabourg, Houlgate or Ouistreham were worried about the impact of the health context on their activities, the season had passed without a hitch. The weather was fine and many tourists, motivated by the idea of a change of scenery after 2 months of strict confinement, had responded to the call of local tourism.
If a drop in the number of foreign tourists had inevitably been noted, notably linked to the fact of movement restrictions between countries, the French had not shunned the region of Cabourg and Bayeux. On the contrary, and the presence of a large number of Ile-de-France residents had given tourism figures a serious boost and strong support for local traders. The Airbnb type seasonal rental has also been one of the privileged means of the French to choose their vacation accommodation.
In 2021, we obviously cannot say that the figures are so pleasant to watch. Even if many tourists have again chosen France as their holiday destination, the weather is not looking good in July 2021 and thus directly impacts tourist activity in Cabourg. Many accommodation owners regret the number of last minute bookings who nevertheless actively participated in the economic activity.
Short-term rentals, particularly between individuals on the Airbnb rental model, are doing well. This has led many establishments to review their operation and thus offer less formatted rentals while offering the flexibility sought by travelers through Airbnb rental in Cabourg. Anyway, despite a particular context and gloomy weather, the Cabourg region seems to have the weapons to maintain a quality tourist season for professionals in the sector.
What to expect from tourism in Cabourg in August 2021?
According to the figures collected by our concierge in Cabourg, local tourism is once again benefiting from the proximity to the Ile de France. 42% of visitors are from the Ile-de-France region, although this year there has been a drop in their attendance in the sector. Then come the Normans at 29% and tourists from Hauts-de-France, for around 7%. Foreigners remain few in number, even if the Belgians, Germans and Dutch remain well represented in the tourist landscape of the region.
There is therefore a good chance that attendance will resume the same pattern for the month of August. The weather is still proving to be capricious, even if the meteorologists suggest the return of a few summer days contrasting with the autumn weather generally observed. From the point of view of health measures, their impact is still difficult to predict.
With the upcoming entry into force of the sanitary pass throughout France and therefore the Cabourg / Bayeux region, many professionals remain perplexed about the impact of these measures on tourism. Many expect a clear drop in attendance at places that are the strength of local tourism: cafes, bars, restaurants, cinemas, leisure activities ... And only the weeks following August 9, date of entry into force of the pass -sanitary, will know how to decant these novelties.
The teams of YourHostHelper - Conciergerie Cabourg et YourHostHelper - Conciergerie Bayeux are at your disposal to assist you in managing your Airbnb rentals throughout the year and wish you a great summer!
