The decoration of Airbnb rentals is one of the key elements in the success of listings on the platform. While the Airbnb rental market tends to become ever more dense in the most popular destinations, the accommodations with the best decoration and the best assets tend to gain in popularity. The role of decoration is multiple: it allows you to attract the eye to your online ads and attract more visitors while making the accommodation fully functional and comfortable on a daily basis. Its importance is therefore not to be underestimated, quite the contrary: in a competitive context, a judicious and well-made decoration will be your best asset to play your game well.
1 – Bet on simplicity and do not overload your Airbnb:
On Airbnb, cleanliness is one of the major selection criteria for travelers. This implies that your accommodation must be clean and clean. A housing that is too visually loaded will send the opposite message. Betting on simplicity often begins by sorting through the vacuum: evacuate all superfluous elements. The surfaces must be smooth and available: leave as much space as possible for your tenants and remove vases, boxes, pots and trinkets of all kinds from the shelves.
“It also involves scrapping a lot of decorations that are personal to you. Neutrality is essential and unfortunately, only a tiny part of your tenants will have the same expectations as you in terms of decoration and trinkets. Offer a simple, all-purpose decoration without being devoid of personality: your customers are looking for the Airbnb spirit and not a hotel room. A little touch of personality must be present while knowing how to suit everyone. » Explains Nora, director of our Concierge in Arcachon
2 – The consistency of the furniture
In terms of decoration, the coherence of your furniture and the practical elements making up the accommodation (curtains, floor coverings, lighting, etc.) must be maximum. Starting from an empty accommodation will then be a big advantage: you can design your Airbnb decor and think of each element as part of a whole. You will then have a perfectly coherent decoration inside the rooms but also between them.
For the accommodations already furnished, it will once again come time for concessions: some furniture will certainly have to be replaced to guarantee the consistency of the general decoration. For the sake of economy and if the desire is in order, this may be an opportunity to bring some furniture up to date. Once again, be sure to offer a minimalist and neat decoration: put simplicity above all else and have an eye for detail.
3 – Create an atmosphere / give a theme to your Airbnb
Creating an atmosphere will give more personality to your decoration and, perhaps, arouse the crush among people looking for a rental. Define an atmosphere which, without being too biased, will help Internet users to better perceive and project themselves into your home. The ideal here is to adapt to the environment of the accommodation: sea, mountain, nature, city, countryside... The decoration of the accommodation and its atmosphere can echo its direct environment.
On this point, you should not go too far: a good choice of color for your furniture and a few small decorative elements can be more than enough. By not overloading, you will not deprive yourself of people who do not like the theme you have chosen. This thematic Airbnb decoration will thus avoid being aggressive and will maintain a level of lightness compatible with success on Airbnb.
4 – Think about storage
At home, as in your Airbnb rental, storage is an element that should not be overlooked. Indeed, it will be essential not to overload your decoration and not to harm your decoration that each thing has its own place. In a well-decorated Airbnb accommodation, nothing should lie around. Organize, tidy up and avoid objects placed at sight that quickly give the impression of disorder. Keep as much storage as possible: your tenants will greatly appreciate having ample storage space to comfortably store and organize their personal belongings during their stay.
Organizing storage will also allow you to better store your personal belongings: in a small room or a simple locked cupboard, optimal storage will allow you to keep your own belongings safe and away from prying eyes. This is ideal if you plan to take advantage of your Airbnb rental yourself from time to time during the year.
5 – For a well-inspired Airbnb decoration:
It's hard to improvise as an interior designer. Without these specific skills and without claiming professional decoration, you can very easily draw inspiration from the best advertisements to design the decoration of your rental. Find properties similar to yours that have an Airbnb decoration that corresponds to the rules mentioned above. Without necessarily strictly copying, inspiring you will save you time while facilitating the design of your decoration.
Social networks can also help you: Pinterest and Instagram in mind, two social networks focused on photography and aesthetic research can provide you with decoration proposals galore. Finally, discussing with advisers in specialized stores will allow you to compare your project with a professional opinion to validate or invalidate your ideas. Many decoration and furnishing brands offer, on their websites, sets designed to create a simple, effective and coherent decoration: that's all you need to make a faultless and achieve an Airbnb decoration at the top. .
